Last update: January 2024

R-Rules: An Approach for Proactive Mobile Recommendations Based on User-Defined Rules

Brief description

In the current Big Data era, mobile context-aware recommender systems can play a key role to help citizens and tourists to make good decisions. Ideally, these systems should be pro-active, able to detect the right moment and place to offer suggestions of a specific type of item or activity to the user. For this purpose, push-based recommender systems can be used, exploiting context rules to decide when a specific type of recommendation should be triggered.

However, experiences regarding the implementation of these types of systems are scarce. Motivated by this, we have designed and developed the prototype R-Rules (Recommendation Rules!), which focuses on the ability to fire suitable recommendations, without user intervention, whenever it is required. With R-Rules, the mobile user can activate, deactivate, parametrize, and define rules in an easy way, to obtain a better user personalization. Besides, the recommendation triggering is performed on the mobile device, which allows minimizing the amount of wireless communications and helps to protect the user's privacy (as context data is evaluated locally on the device, rather than by an external server).

This invention has been registered in Spain (University of Zaragoza — PII-2021-0029).

Software

The intellectual property of this software has been protected at the University of Zaragoza (invention record PII-2021-0029).

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